CheatCodes - How to increase your chances of business success & what Jeff Bezos can teach you about stress
Quote of the week.
"The most bitter people I've met aren't those who tried and failed many times.
They're those who never tried.
Who got old.
Who slowly became angry at themselves for never truly living.
Don't be that person."
This quote is about taking more risks, but I see it as more than that.
It's about adding more novelty into your life. So here's this weeks challenge...
In some small way, try something new this week.
It could be taking a different route to work.
It could be talking to a stranger.
It could be trying a different type of food.
Don't be that person who never truly lived.
How to increase your chances of business success.
Many early-stage entrepreneurs pitch me their "billion-dollar ideas".
And they're almost always destined to fail.
It's a scene I've seen played out many times...
1) An entrepreneur with no money, no skill and no network has an idea for a cool new app.
2) They spend years hustling to build it.
3) They realise it's not going to work and go and get a job instead.
4) They end up jaded and resentful.
But here's the thing...
It's not that you're not capable.
It's that entrepreneurship is a game.
And as with any game, the more you play the better you get.
You're not going to immediately know how to do certain things when you start.
So wanting to compete on level 10 (billion dollar business) when you're level 1 experience is just setting yourself up for failure.
So how can you increase your chances of winning:
Pick a business with existing demand - don't try and reinvent the wheel. Find something that already works.
Pick a business where most of the people who stick with it end up winning. Time is a great determinant of success.
Pick a business where effort is the variable. At least you're in control of your effort.
Do not pick some fancy AI, deep tech, or web3 crap.
I say this as someone who spent years doing fancy crap and then got wealthy by doing something simple.
Please. I'm begging you.
If your goal is to be rich, just do this.
What Jeff Bezos can teach you about stress.
This video will change how you think about stress.
Jeff Bezos perfectly breaks down EXACTLY where stress comes from, why you feel it, and how to deal with it.
If you watch only one video today, I strongly recommend it be this one.
